|
 I'm paring down. Sometimes I long to live in just one tiny room
with a cot, a desk and a window. I had a room like that at Ghost
Ranch when I took a writing workshop on the same land Georgia
O'Keefe created her astounding paintings and I was blissfully
happy. I could feel her single-minded devotion, and the big
expanse of land and sky lent itself to thinking without
boundaries, to seeing color and shapes in a new light. Also, all
our meals were prepared for us. That was a creamy dreamy time
for me, settling into my deepest thoughts, dropping in, slowing
down.
I'm seeking simplicity. I don't know about you but my life is
pretty complicated and overstuffed - and I don't even have kids!
Consequently my mind is filled with all the small and large
details of running a business, having a household, managing
clients, and the biggest job of all, managing myself.
Personally, I'm meditating more, extending my neighborhood
walks, planning lunches with my brothers and friends, training
in Aikido, doing yoga, reading murder mysteries - still a lot!
Business wise I'm so exhausted trying to keep up with everything
going on that I'm taking a kind of hiatus and not following all
my competitors who are promoting events, courses, products,
stuff. I've selected a few courses that I'm taking that I know
that I need to reach the next level of my business and I'm going
to complete them.
In the same spirit I've also decided to pare down all that
yammery copy for my products and services and for the people I
promote. While statistics still show that long-sales pages sell
better, I'm bucking the trend. There are also stats that declare
that we deplete our brain's stamina we get decision fatigue
which means we become paralyzed when we have too many decisions
and thus don't do anything. So where does that leave us? Too
much reading and waffling and not enough action.
To help you avoid "decision fatigue" I've sifted through the
noise to bring you the essential.
I've decided to devote this month's ezine to sharing with you
the products and services that I think are most necessary and
helpful to get prepared for the new year. I've put them in order
of importance for your business based on what will drive the
most satisfaction, sales and services, based on what you most
need to know now.
You might be surprised at number one....
YOUR COURSE OF ACTION: I suggest that you choose ONE
course, product or package and make a commitment to complete it.
Just one. Confucius says, "Wherever you go, go with all your
heart."
That's where I'm going....I invite you to join me.
Warmly,
Susan
|
|
Susan Harrow, CEO of
http://prsecrets.com, is
a top media coach, marketing strategist and author of
Sell Yourself Without Selling Your Soul® (HarperCollins),
The
Ultimate Guide to Getting Booked on Oprah, and
Get a 6-
Figure Book Advance. Clients include Fortune 500 CEOs, bestselling authors and entrepreneurs who have appeared on
Oprah, 60 Minutes, NPR, and in TIME, USA Today, Parade,
People, O, NY Times, WSJ, and Inc. |
|
|
|
I'm bucking the trend to write long dreary sales letters or to snow you over
with an avalanche of information. Today I'm trying something new for my ezine
and I hope you like it. It's short, sweet and neat. In this edition I'm talking
to you directly in about 60 seconds and I'm recommending the hottest products
and services that you need to know about to keep competitive in today's economy.
These are all products that I've reviewed and used personally. Number one is
video marketing.
In the free webinar below called YouTube Super Secrets: Getting Views,
Subscribers & Branding you'll learn why you need to keep your videos under 2
minutes and stealth tips that YouTube doesn't want you to know that will
skyrocket your viewers, subscribers, and sales. Take a look at it and the other
goodies I have for you. I put them in order of urgency so you can get going on
what matters most. Love to hear how you like them. Enjoy!
==========================================
Services I Highly Recommend
==========================================
Many people ask me about the services I use and trust. The businesses
below are a few of my partners or companies that provide services and
products that I rely on that truly work.
I recommend them without pause and am an affiliate. Please explore them
to find out if they are right for you.
YouTube Super
Secrets: Getting Views, Subscribers & Branding
Online video is the #1 tool marketers use to show the world their
products and services up close and personal. Because of recent changes
in the way search engines find websites, it is the most powerful way to
get high search results, create a massive amount of traffic to your
website and build a lead generation machine that works for your 24 hours
and day, 365 days a year! Colin Martin and Marc Bullard will take you
step-by-step through every process you'll need to be a video creating
machine. You WILL rule the search results, you WILL look
more professional, you WILL build a huge following and you
WILL sell more products!
Get your free webinar now:
http://bit.ly/vz7RdM
Make Your Audience Laugh, Cry, and Buy When You Speak in Sound Bites
Neuroscience
says that we can't comprehend more than 20 seconds of spoken
information. Our brain simply stops processing. Proof positive that you
must speak in sound bites so people will remember what you said! Sound
bites help you sell your stuff. They get people's attention at parties,
networking events and even on your website. We no longer have the luxury
to dawdle. We need to get to the point. In every situation. You'll be
golden. Join us for The Your Signature Sound Bite Course and bring a
friend for $1!
http://bit.ly/pbXl1t
57 Income Streams for
Your Business: For More Money, Now and Later
Whether
you're a entrepreneur running your first kitchen-table startup or an
established owner of a 7-figure enterprise it's likely you are sitting
on an extra $1,000 to $10,000 of potential income a month. Business and
success mentor Ali Brown has identified 57+ highly effective revenue
streams that you could be using in your business right now. From
service-based income streams to event-based income streams, active
info-publishing streams to passive info-publishing streams, guest-based
income streams to certification models--you'll discover it ALL.
And, even if you aren't ready to implement them all, even just ONE
of these ideas can skyrocket your income--and keep you competitive in
today's economy.
Begin now:
http://bit.ly/nGobu7
Instant Press Release
Writing Templates
These
templates are worksheets that guide you throughout the press release
writing process. Eric Gruber and Kristina Jaramillo literally hold your
hand and help you fill out each section of the template by telling you
exactly the types of information (that's already in your head) that you
need to plug in. You get examples for each and every press release
template provided. These press release templates will help you stand out
from your competitors as you identify trends, reveal mistakes others are
making in your industry, explain how to solve a problem, demonstrate how
your strategies work more effectively and comment on breaking news. If
you can't write an effective press release the media isn't going to
call. Don't miss out by not creating a press release that gets the media
to pick up the phone, book you for an radio or TV interview, or to write
about you and your business.
Claim your templates now:
http://bit.ly/u1aebl
Get Your Content Up on Kindle in 90 Minutes
Guaranteed FREE Webinar Replay
Did
you know that you have ready-made material for a Kindle even if you
don't know it? In this webinar Daniel Hall tells you how to mine your
own content and get other people's content for free and make money on
it. You'll get your ebooks, articles and books up on Kindle DURING
this webinar. Then you'll have a lucrative passive income stream with
minimal effort. Even one Kindle product can get you thousands of dollars
of business. I'm not sure how much longer this webinar I hosted with
Daniel Hall will be up, but it's yours FREE
now at:
http://realfastbook.com/susankindle.html
Mobile Marketing:
What Entrepreneurs Need to Know - FREE Webinar Replay
Point
and click. The new way to shop with your phone. Do you have a mobile
device (we used to call them phones) that you actually use to call
people? I do. Are you like me who thinks that the most important use of
my phone is just for that? Think again. I don't know if you've noticed
but it's getting harder and harder to interest people in opening up and
READING your ezine. Why? They're attached to their phones.
They're tweeting and texting. They are getting their information while
they are out and about, not locked up behind a computer - those were the
old days. When Dan Hollings, the mastermind behind the marketing of the
blockbuster movie The Secret, told me about his mobile marketing
webinar, I couldn't resist it. I HAD to know about the latest and
greatest in this new technology. As they say, I got a real education.
And now you can too, by getting the free "edge of your seat" replay
here:
http://bit.ly/vgqGOU
Experts Academy Elite Training:
This course was sold out as soon as it was offered. You've heard me talk
about him when I attended his Sponsorship seminar...Brendan Burchard is
an extraordinary teacher. You'll learn how to be a top expert no matter
what field you're in. Even if you missed this you can still get free
training and you'll be notified when the next live or online seminar is
available.
http://bit.ly/cX7dba
Millionaire Training for the New Class of
Experts:
If you're an author, coach, speaker, seminar leader, or online
information marketer you'll want to discover the 5 Secret Strategies of
Millionaire Experts and How YOU Can Be The Next Highly Paid Expert On
YOUR Topic. These advanced expert positioning strategies helped Brendan
Burchard start from scratch and earn $4.6 Million in 24 months. Find out
how to apply his practical knowledge in a systematic way so you can have
similar success.
http://bit.ly/cWbUkZ
Get FREE Publicity Media Leads:
It's often not easy to get major media coverage - especially if you
can't hire a top PR firm to pitch you to the media. The absolute
best time to get publicity is when a journalist or producer has
already decided they're doing a story on your subject and is
actively seeking people like you to interview. You can easily find
out when the media needs somebody with your expertise when you join
Reporter Connection.
http://bit.ly/d8hIuS
Get
Free Publicity about being a Guest on Radio/TV Shows Nationwide
For free info about advertising yourself as a guest in Radio-TV
Interview Report (RTIR) The magazine 4,000 producers read to find
interesting guests and to get the free special report: 39 Ways to Get
Free Publicity As a Guest on Radio/TV Talk Shows Nationwide &
accompanying audio go here:
http://bit.ly/djbtye
Write Your Book in 90
Days & Make Up to $150k Before it’s Published
Do you want a
book that will attract clients and generate multiple income streams for
you? One of my clients who enrolled in this program made $137,000 before
his book was even published by using John's simple, free methods--the
same ones he shares with you in this teleseminar.
Publishing and
marketing guru John Eggen's proven system works in up and down
economies. Super, informative FREE teleseminar:
http://bit.ly/vQjBYT
Need
a Literary Agent?
Yes, most likely if you want your book published by a major publisher.
Go here
http://bit.ly/a1W5e5 for the audio, video and transcript of a panel
discussion Steve Harrison conducted with four top literary agents on
what it takes to land an agent, get a major publishing deal and more.
The
Ultimate Client Magnet:
Do you want a book that will attract clients and generate
multiple income streams for you? Here is a superb, free
mini-course that will show you how to write and publish this
caliber of book in as few as 90 days. It's just 15 daily,
short (free) lessons. Publishing and marketing guru John
Eggen's proven system works in up and down economies. I
recommend it. Click here and see all the testimonials from
happy subscribers and get the free E-course:
http://bit.ly/bfp1cr
More Resources From Me to You
Susan Harrow Media Coach & Marketing Strategist
Free Media Coaching
Free
Articles
Free Ezine
Appointment
Products
Oprah
Publicity Blog
Body Blog
Come Meet Me
Anywhere in the World
Alive with Ali Berlin Radio
We discuss being authentic & primal - what animals teach us about being
who we are in and out of the publicity world.
http://www.prsecrets.com/mediaroom.html#radio
Anywhere in the World
Write a client-attracting book fast that makes up to $150,000 before
it's published
Free. teleseminar REPLAY with John Eggen
Register here:
http://bit.ly/aW76GW
Anywhere in the World
Q & A About Anything Publicity
Pitch letters & Sound bites
Free Teleclass Audio Download Susan Harrow
http://prsecrets.com/FreePublicityTipsfree-audio-signup.html
Anywhere in the World
Exceptional Wisdom Radio
How to use sound bites to double or triple your business
http://bit.ly/9c6PS1
Anywhere in the World
Chat with Women
Love Oprah, Want to promote your business-find out how!
http://bit.ly/9c6PS1
Anywhere in the World
The Dr. Pat Show
A conversation about all things publicity
http://bit.ly/9c6PS1
Anywhere in the World
The Art of Blowing Your Own Horn
Indie Business Radio
http://bit.ly/9c6PS1
Anywhere in the World
Authors Access
Get a 6 Figure Book Advance: Before You Write Your Book
http://bit.ly/9c6PS1
Anywhere in the World
Q&A to Get on Oprah & Other TV Talk Shows Teleclass
1 hour
Download it at no charge at:
http://bit.ly/ddnNR7
Anywhere in the World
Get a 6 Figure Book Advance Teleclass
1 hour
Download it at no charge at:
http://bit.ly/cHy1iV
Anywhere in the World
Become a 60 Second Sound Bite Genius
(For Pitching, Producer calls, Networking or Presentations)
1 hour
Download it at no charge at:
http://bit.ly/c0wZ5Q
For further schedule information and course descriptions please vis.it:
http://bit.ly/aHGzbx
Quote
In a time of drastic change, it is the learners who inherit the future.
The learned usually find themselves equipped to live in a world that no
longer exists.
~ Eric Hoffer
You are welcome to reproduce this newsletter in its entirety as long as
you include the following paragraph:
Copyright (c) 2002 - 2011 Susan Harrow. All Rights Reserved.
Media coach & marketing expert Susan Harrow is author of "Sell Yourself
Without Selling Your Soul." Get the book and your complimentary monthly
newsletter of publicity and marketing tips (a $197/year value!) at
http://www.prsecrets.com.
Please send me a copy of the reproduction or a link to the webpage if you
use this newsletter. Thanks and Enjoy!
