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Dear Friends,
I'm bronzed and relaxed. Last week I media trained
Dr. Brian Alman Ph.D in clinical psychology on the beach in
San Diego. This was a first for me as sand, sea and sound bites
don't usually go together. I loved it!
The
beach is where he does his private sessions. All day. He does 20
years of work in 2 days. Guaranteed. He's helped everyone from
celebrity stars to people who Deepak Chopra refers to him, or
are sent to him from and doctors as a last resort because they
aren't getting better and yet they don't die. I have a lot to
learn from him.
Brian packed a delicious vegetarian lunch, two towels and other
necessaries and we zoomed off in his super fast Corvette. I
admit I LOVE fast cars. Fast cars are a lot like sound bites.
When you move at high speed you need to be super-focused so you
can control the car and it takes concentration and ability to go
smooth without doing yourself (and your passenger) in. Brian's
road savvy translated easily to sound bite skills.
One of the reasons he is so successful is that he's already been
creating sound bites with the messages that he records for his
TruSage.com, Kaiser Permanente and
keepitoffforlife.com clients. They are streamlined to get to
the heart of what's not working in your life.
So I would understand why his work is so effective with people
for weight loss, quitting smoking, healing relationships and
developing self love I subscribed to his service to get support
calls three times a week. I didn't really get why people were so
devoted and looked forward to those calls. Now I get it. I'm one
of them.
The 10 minute calls are delivered to you at the time, day, and
number of your choosing. Once you take a personality test
developed by two leading experts, one in weight loss, the other
in personality, your profile is personalized so you get calls
tailored to your needs and goals. The calls never repeat, are
interactive and have an immediate lasting effect.
You're given tools, techniques and practices that are simple to
incorporate into your life seamlessly. I'm using one right now
as I write. The surprising thing is, the results don't just
manifest in those problem areas, but translate to all areas of
your life. That's why this system will help you be a better
media guest. Your presence, the sum total of your experience and
who you are, shows up, and in three seconds your audience has
already evaluated you and made a decision. Do they like, trust,
and respect you. If so, they are primed to become your loyal
supporters.
Brian is the Zen Master of self-acceptance. Which is why I'm
recommending his program for all of you no matter what your
issue or desire. Who among us doesn't dislike some part of
ourselves or those around us? The bottom line is that whatever
ails you will dissipate and you'll become happier, calmer, and
more loving toward yourself and others on a daily basis.
This will help you greatly to help get you ready to put yourself
in the public eye, do media interviews, speaking engagements and
handle the high-stress of media pressure-cooker situations.
Warmly,
Susan
P.S. You can try the calls, this self-acceptance system for
yourself here. |

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Preparing for Your Media Appearance: Getting fit to look
fabulous
Developing your inner & outer beauty for TV appearances.
The first thing people are concerned about when they are doing a
TV interview isn't about their inner beauty. They worry: How do
I look? They want to know what clothes to wear, how to do their
make-up and hair (yes men too), how to sit to look their best.
After we discuss all the cosmetic stuff we get down to media
training.
But before that my most successful clients have done their
internal work, unearthing the stuff of self so they can make
that alchemical transformation and turn the dross into gold.
It's not an overnight process where they magically emerge whole,
pure and golden.
Morihei
Ueshiba, the founder of Aikido says, "Everyone has a spirit that
can be refined, a body that can be trained in some manner, a
suitable path to follow. You are here to realize your inner
divinity and manifest your innate enlightenment." Through daily
practices you can "manifest your innate enlightenment."
Mostly, this flurry of "how can I improve my appearance" happens
in a last minute rush, even if people are committed to doing
inner work. But if you have even a bit of time to prepare I have
some recommendations for inner and outer beauty so you get out
your message while you glow. I haven't used Western medicine
except aspirin for over 30 years so everything I recommend below
is safe, natural and good for you. And I've used every one of
these products and services so can highly recommend them.
1. Dial Into Your Inner Beauty
Inner beauty shows up first even before you open your mouth.
I highly recommend that you deal with your fears, apprehensions,
past emotional and physical pain by doing the Sedona Method
whenever you need it. I use this method daily for everything
from letting go of impatience to dealing with back pain.
Order your free two-hour introductory
Sedona Method
DVD, CD and MP3 and learn to instantly release uncomfortable or
unwanted feelings on the spot including long standing physical
and emotional pain. Excellent preparation to do in advance of
your media appearances, and to create a happier, freer life on
an ongoing basis.
2. Lose 2 Dress or Pant Sizes in 30 Days
You're a month away from a smaller, more toned you. I went
from a size 8 to a size 6 in a month (I'm now a size 4), Lisa
Earle McLeod lost 2 dress sizes and got back the flat tummy she
hasn't had for 10 years. If you've got a media appearance coming
up and you want to get in tip top (T-Tapp) shape ASAP,
click here
to order either Total Workout, Basic Plus, T-Tapp MORE or Total
System. (Read the descriptions to find the right program for
you.) If you need help deciding email:
teresatapp@yahoo.com Also check out WhiteBrite, a teeth
whitening spray that doesn't make your teeth sensitive and hurt
(like all those other whitening kits), so as a TV guest your
smile can be as bright as your information.
3. Look Healthier and Get "The Glow"
You know that creepy little neck jiggle under the chin? Well
mine is now smooth and taut. I've been using the Somme Institute
line of products that have made a big difference in my skin.
I've tried a lot of expensive products that guaranteed results,
but didn't do a darn thing so I was skeptical when Edward
Fallas, Director of Communications for the Somme Institute,
asked me to try his products before taking him on as a client.
He insisted I be a believer. He said, "We don't claim to be the
fountain of youth but we will ' Transform Your Skin ' which will
in turn make you look younger and healthier." He was right Somme
is different.
My wrinkles are actually smoothing out
Publicist Cynthia Stine
said her neck is smooth as silk. She can't stop touching it. And
neither can her husband. The difference from other products on
the market that make these claims is that they are unsupported.
The Somme Institute tracked over 5000 people over 7 years using
MDT5 - Molecular Dispersion Technology 5 which is a proprietary
technology that allows the vitamins to penetrate the skin so
they can actually repair it from the inside out. The results are
visible, definite, and proven through the use of ultra violet
technology photographs that show the actual damage and then
repair of the skin after using the Somme products.
To order direct
go here. To find a spa near you that carries somme products
go here.
4. Rejuvenate Your Face & Body
Most of my clients feel self-conscious about being on
camera. They think that they don't look good enough on TV. To
help you feel comfortable in your own skin I recommend Dr.
Bissoon who brought the
Cellulite Cure to the U.S. from France. In addition to
curing cellulite he uses innovative techniques to help you look
refreshed and at your best by using safe, proprietary solutions
that are delivered with a consistent and systematic method that
are actually GOOD for you--to help your body lose fat and
stimulate collagen, get rid of cellulite, and/or sculpt and
shape your face and body and rejuvenate your skin.
Many people who had tried liposuction to get rid of their
saddlebags with disastrous results sought out Dr. Bissoon who
turned their horror stories into happy endings.
Mesotherapy
is safe, fast and natural. Offices in New York, Los Angeles,
Palm Beach & the San Francisco Bay Area.
5. No Botox Wrinkle Remover
Hypnox is a 25-minute hypnotherapeutic audio CD developed as
an alternative to Botox. Botox works by paralyzing the facial
muscles making it nearly impossible to frown. Safe, all-natural
Hypnox targets and re-trains those same muscles. Hypnox uses
hypnosis to stop the habit of frowning, allowing wrinkles to
ease away, often permanently in many cases. I listen to this CD
regularly to relax my face and mind.
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Social Networking to build buzz for your service, product, book, or
business -- FREE TELECLASS
It's
one thing to start a blog, get up on Twitter, and socialize on LinkedIn,
but it's another story altogether to build a steady stream of followers,
develop fresh content week after week and to promote yourself in your
networks to the right readers. Let alone build a site to the point where
it can be monetized. Most people start off with high hopes and good
intentions, but just don't know how to make social media work for them
in the long run.
One powerful strategy is blog syndication.
A recent survey by Technorati found that of the 133 million blogs they
keep track of, only 7.4 million had updated their posts in the last 120
days. Roughly translated this means 95% of blogs are essentially
abandoned after begun. The question is why?
In this free teleclass, best selling author and pr expert Karen Leland
will discuss six powerful and easy ways to build buzz for your business,
book or product using the power of blog syndication and the power of the
other social networks to multiply your effectiveness.
You'll discover strategies to build an audience of loyal followers;
increase sales of your book, product and services through guest posting
and expand your reputation as an expert in a chosen field and establish
yourself as a thought leader - all while having more fun doing it.
You'll learn:
-
The do's and don'ts of blog syndication
-
A little used Linked In strategy you can use to build traffic
-
One simple way to build your Twitter stream via blog syndication
-
A fool proof process for creating a win-win relationship with
competitors to increase your visibility and theirs
Karen is the author of the best selling book "Time Management In An
Instant: 60 Ways to Make the Most of Your Day", and a featured
contributor for the Huffington Post, PsychologyToday.com and
Daytimer.com. Her company
Sterling
Marketing Group helps authors and entrepreneurs make the most of
their business through pr and marketing. Karen is a frequent expert for
the media and has been interviewed by The Today Show, Good Morning
America, CNN, The New York Times, Fortune, Inc. and Oprah.
DATE: Wednesday, September 16
TIME: 10am PST / 1pm EST
LENGTH: 60 Minutes
Register now to secure your spot. Limit 100. Our last teleclass
reached capacity.
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Media Leads -- Experts Please Reply
PitchRate.com connects journalists with the highest rated experts --
FREE
Here's a summary of some of the experts journalists are currently
searching for at PitchRate.com:
Authors who want their books reviewed
Corporations to discuss their media/PR policies Personal finance/budget
experts Home Improvement experts Families dealing with Down Syndrome
Fitness/Health experts to discuss staying fit while travelling Someone
to write a column for a high-traffic women's website Experts to talk
in-studio (TV) about embarrassing business emails Nutrition experts to
discuss differences between organic and non-organic foods Experts to
discuss "character education" programs in our schools Mortgage experts
to discuss the importance of income documentation Child safety experts
Stoke survivors Kids who are making a difference in the world And MANY
more...
How PitchRate.com can help you:
PitchRate.com is free PR for you and your business. Journalists in all
facets of the media from TV, radio and magazines to less traditional
outlets such as podcasts and blogs, use PitchRate.com to find sources
for their stories. By becoming a source you position yourself a
knowledgeable expert and in so doing, gain name recognition. You become
the go-to source for your niche. How does this help you? Think about the
Oprah effect!
Not only is PitchRate.com a source for media leads, they also offer help
in preparing you to meet the media. By taking advantage of cutting-edge
technology such as webinars, PR Happy Hours and daily tips through
Twitter, they provide a wealth of timely information and media training
to help you shine. PitchRate.com is a web-based service so all these
resources are available 24/7, accessible on your schedule.
How it works:
Go to
www.PitchRate.com and sign up as an Expert. It's FREE and easy
Within minutes you can be reviewing media requests that fit your
expertise.
Find your perfect match. Simply use the pitch form to tell the
journalist why you are the perfect expert.
Make the most of your opportunities. When the journalist contacts you,
be amazing so you'll get a great rating.
Get you and your work known and grow your business.
Questions? Watch the step-by-step video at
www.PitchRate.com
or contact PitchRate's personal PR Concierge Shannon Nicholson at
Shannon.PitchRate@gmail.com.

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Services I Highly Recommend
==========================================
Many people ask me about the services I use and trust. The businesses
below are a few of my partners or companies that provide services and
products that I rely on that truly work.
I recommend them without pause. Please explore them to find out if they
are right for you.
VIRAL VIDEO MARKETING:
It doesn't pay to spend your time submitting your videos manually.
Instead submit your video using automation simply and easily. You get
100 submissions per month to 35+ top video sites, 12 social bookmarking
communities and numerous blogs, blog Directories and podcast
directories. This service has already saved us dozens of hours of time
and put our videos at the top of the search engine rankings. 30-Day Free
Trial.
http://snipurl.com/2jdga
PRESSKIT 247: Both an online database where journalists and
producers find you when they're searching for experts and your online
press kit where all of your press materials including audio and video
are instantly available to the media. Get listed here and to increase
your media appearances and expand your business:
http://snipurl.com/1a2he
OUR SHOPPING CART: I use a shopping cart system called
1shoppingcart for online transactions, autoresponders, my affiliate
program and tracking links. This shopping cart is the most widely used
one by successful entrepreneurs and online marketers. You can trial it
here:
http://snipurl.com/1c8uz
THE WEB SITE TOOLKIT: "This is a complete tutorial and guide
(written and audio) on creating an effective professional service
business web site," says Robert Middleton, the creator. This is a best,
most organized and comprehensive system that I've found to guide you
through writing the copy and organizing the content for your website.
Included are resources and directions for writing, design and technical
requirements. Hundreds of people have used Middleton's methods to
develop sites that attract the clients they want:
http://snipurl.com/1c8vb
E-ZINE MARKETING:
Using an E-zine like mine is one of the fastest and easiest things you can
do to promote your business. To learn how to create yours so it works
for you and gets you ongoing results I suggest taking a look at
Alexandria Brown's complete manual on marketing with your E-zine:
E-zine:
http://snipurl.com/1c8vf
THE INFOMERCIAL TOOLKIT: Online videos are the wave of the future.
Your clients or customers may be all over the world, but they can meet
you quickly right on your site. Sell your products and services, demo
new ideas or just give people a small taste of what it's like to do
business with you:
http://snipurl.com/1cbd8
PRLEADS: This is the best deal on the planet. The only complaint my
clients have lodged about it is "I wish I would have done it sooner".
You respond to reporters and producers queries for comments and insights
on stories they're working in your area of expertise and then get quoted
in the media instantly:
http://snipurl.com/w9xy
THE SEDONA METHOD:
Order your free two-hour introductory Sedona Method DVD and introductory
CD or tape and learn to instantly release uncomfortable or unwanted
feelings on the spot. Whether it's fear of speaking, becoming a more
public person, losing weight, or letting go of stress, or past issues or
trauma, this will help you achieve your goals effortlessly and with
great joy.
http://snipr.com/1n6ki

Come Meet Me
Anywhere in the World
Social Networking to build buzz for your service, product, book, or
business Free Teleclass with Karen Lelaand & Susan Harrow
Date: September 16
Time: 10 am PST / 1 pm EST
Length: 60 minutes
Register Free:
http://prsecrets.com/teleclasses/KarenLeland.html
Anywhere in the World
Do PR 20 Times Faster: Free Teleclass with Don Mitchell & Susan Harrow
Date: April 29
Time: 10 am PST / 1 pm EST
Length: 90 minutes
Register Free:
http://prsecrets.com/teleclasses/DonMitchell.html
You can still register and we'll alert you when the CD and transcript
become available.
Anywhere in the World
Exceptional Wisdom Radio
How to use sound bites to double or triple your business
http://snipurl.com/4zqk5
Anywhere in the World
Chat with Women
Love Oprah, Want to promote your business-find out how!
http://snipurl.com/4zqk5
Anywhere in the World
The Dr. Pat Show
A conversation about all things publicity
http://snipurl.com/4zqk5
Anywhere in the World
The Art of Blowing Your Own Horn
Indie Business Radio
http://snipurl.com/4zqk5
Anywhere in the World
Authors Access
Get a 6 Figure Book Advance: Before You Write Your Book
http://snipurl.com/4zqk5
Anywhere in the World
Q&A to Get on Oprah & Other TV Talk Shows Teleclass
1 hour
Download it at no charge at:
http://snipurl.com/38obn
Anywhere in the World
Get a 6 Figure Book Advance Teleclass
1 hour
Download it at no charge at:
http://snipurl.com/38obf
Anywhere in the World
Become a 60 Second Sound Bite Genius
(For Pitching, Producer calls, Networking or Presentations)
1 hour
Download it at no charge at:
http://snipurl.com/38oav
For further schedule information and course descriptions please vis.it:
http://snipurl.com/38ob4

Quote
The most difficult thing is the decision to act, the rest is merely
tenacity. The fears are paper tigers. You can do anything you decide to
do. You can act to change and control your life; and the procedure, the
process is its own reward.
~ Amelia Earhart

You are welcome to reproduce this newsletter in its
entirety as long as you include the following paragraph:
Copyright (c) 2002 - 2010 Susan Harrow. All Rights
Reserved.
Media coach & marketing expert Susan Harrow is author
of "Sell Yourself Without Selling Your Soul." Get the book and your
complimentary monthly newsletter of publicity and marketing tips (a
$197/year value!) at
http://www.prsecrets.com.
Please send me a copy of the reproduction or a link to
the webpage if you use this newsletter. Thanks and Enjoy!
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Copyright © 2002 - 2010 Susan Harrow, All Rights Reserved. Media coach & marketing expert Susan Harrow is author of "Sell Yourself Without Selling Your Soul." Get the book and your gift of her monthly newsletter of publicity and marketing tips (a $197/year value!) at http://prsecrets.com
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